muse schmooze
“The worst enemy to creativity is self-doubt.” ~ Sylvia Plath
As I’ve started to become part of the blogosphere, I am reading more and more blogs. I especially like to read the blogs of creative people. Typically, I like to count myself among them. I find that as I’m writing, there’s a temptation to compose the post as if I have a lot to say …
Imagine for a moment that it’s blogging day and nothing is coming to the blogger. It’s not that nothing is going on. It’s just the “what to blog about” question. Now, imagine that the blogger is me. No imagination required, actually. It’s sort of like the white space on a whiteboard. It’s perfectly fine. In fact, …
It’s obvious that I’m not the only one with an interest in and concern about branding for artists. My earlier post on this subject was linked and (privately) commented more times than almost any internet article I’ve ever written. So, now, I’ll share with you a few thoughts I’ve had and some of the information that’s …
“I’m just small time and I only play music in my area. I did a search for my company name when I set up the business 10 years ago. Why would I need to search for it again?” Or so I thought. That’s just wrong. I didn’t even catch on when I noticed someone else …
trademark connections for artists and musicians (or anybody) Read More »
As much as we musicians and other artistic/creative folk might sometimes like to ignore it, branding is an incredibly important part of our marketing. It might be as simple as choosing a “quirk” that will allow us to be just that much different from other musical acts or getting photos of our art uploaded to …
Inspiration. Is it something to wait for? or look for? I used to think that if I just waited long enough, inspiration would come to me. It was a sort of “the-world-owes-me-a-living” approach to the muse. As if being an artist was enough to inform the world that I would need bursts of revelation and …
One of the things I discovered while changing my business name is that it’s easy to become attached to things like names and mantras. That attachment (not being in the present moment) can be a significant distraction from things like creative pursuits: For example, making music. And in my case, the distraction worked like a charm. If it …
I’ve had a voice on Twitter and Facebook for a while now. So, when it came time to “choose” a new business name, it came naturally to use my social media moniker of “muz4now™”. This play on words was something that I came up with as a shorthand for many of the things that I …
“it’s official” – muz4now is Stan Stewart’s business name Read More »